Running a business should feel exciting, not stressful. But for most owners, the accounting side quietly eats away at that excitement: the invoices, the receipts, the VAT, and the deadlines you are scared to miss. klaru exists to take all of that off your plate, so you can get back to the work you actually care about.
Why we built klaru
Most people do not start a company because they love bookkeeping. They start it to drive, to cook, to build, to sell, to create. Yet the moment the company exists, a second job appears: keeping the books in order, staying compliant, and never missing a filing.
For a lot of owners that second job means late nights with a spreadsheet, a drawer full of receipts, and a quiet fear of getting something wrong. The usual answers are not great either. Do it yourself and you carry all the risk. Hire a traditional accountant and you often pay a lot for slow, once-a-month attention. We built klaru to be a third option: accounting that runs quietly in the background, that anyone can use, and that a real expert stands behind.
What klaru actually is
klaru is AI bookkeeping, backed by certified accountants. The software reads your invoices, receipts and bills, sorts them, and turns them into clean books automatically. Then a real, certified accountant reviews the work and makes sure everything is correct.
You get the speed of software and the reassurance of a human who knows the rules. The AI does the repetitive work in seconds and learns how your business operates over time, while your accountant handles the judgement calls and signs off on the numbers. You can see the whole picture on our product page.
Everything klaru does
klaru covers the whole of your day-to-day accounting, so nothing falls through the cracks:
If it is accounting, klaru handles it. Each of these is explained in more detail on the product page.
Built for the way you work
No two businesses keep their books the same way, so klaru meets you where you are. If you drive, deliver or freelance, see how we help gig workers and freelancers. If you are growing a company with a team, look at small and medium businesses. If you run a kitchen or a counter, we built a page for restaurants and cafes. And if you sell in a shop or online, see merchants and retail.
We take the worry off your plate
The real product is not the software. It is peace of mind. No late nights before a deadline. No guessing whether an expense counts. No shoebox of receipts.
klaru keeps your books ready all year, tracks every due date, and quietly gets things filed on time. When a VAT return is coming up, it is already prepared. When your annual report is due, the numbers are ready. You focus on your business, and we carry the worry.
Always on, backed by real people
klaru works around the clock, so your books are never behind. Snap a photo of a receipt at midnight and it is filed by morning. And whenever you have a question, a real person is one message away, ready to answer in plain language.
If you want to read up first, our help centre covers the common questions, and you can always get in touch with the team directly. It is never just you and a machine.
Simple, honest pricing
We keep pricing simple: one flat monthly price that covers everything klaru does, with no hidden fees and no per-document charges. It is a fraction of what a traditional accountant costs. You can see the plans on our pricing page. During closed beta, our first 25 customers use klaru completely free.
Your data stays safe
Your books contain sensitive information, so we treat them that way. Your data is encrypted, stored inside the European Union, and handled to GDPR standards. Only you and your assigned accountant can see your books. Nothing is sold, and nothing is shared.
Getting started takes about a minute
Setup is quick. You create your workspace, choose your country, and connect your accounts. From there you send documents the way that suits you: forward an email, drop a file, or snap a photo in the mobile app. klaru reads each one, books it, and your accountant reviews it. There is nothing to install and no accounting knowledge required.
We are in closed beta
klaru is currently in closed beta, and we are onboarding our first customers personally. The first 25 businesses use klaru completely free while we do, and we set each one up by hand so everything is right from the start.
If you want clean books and total peace of mind from day one, leave your details using the button on this page, or talk to us if you have questions first. We would love to have you in the beta.
Accounting does not have to be the part of running a business that you dread. With klaru, it becomes something you barely think about, because it is already handled.